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Jack Colemanzo
2026-01-12
Why is automation becoming a game-changer in the self storage industry?
As self storage businesses navigate an increasingly competitive market, automation is emerging as a transformative tool, offering solutions to challenges like high operational costs, customer convenience, and limited scalability. AI is expected to help self storage operators boost operational efficiency by 15-20%.
The pain is clear: managing manual processes can feel like an uphill battle—chasing late payments, handling customer onboarding, and juggling facility maintenance often leave operators stretched thin. The result? Missed opportunities for growth and efficiency.
But there’s good news: self storage automation empowers operators to streamline processes, reduce costs, and provide unparalleled convenience for tenants—all with just a few clicks. This guide will walk you through every step of automating your self storage business, from understanding key features to implementing a system that maximizes ROI.
Let’s dive into the future of self storage—one that’s automated, scalable, and designed to elevate your business to the next level.
Learn The Exact Steps on How To Set Up Your Self Storage Facility In This 5 Minute Read
Key Lessons from Industry Experts
The Psychology of Self-Storage Pricing
How to diversify your revenue streams
Steps to set you up for success
Read the article for a detailed guide on automating your self storage business.
Before diving into the benefits, let’s break down what self storage automation actually means and how it fits into modern operations.
Automation in self storage isn’t just about upgrading technology—it’s about transforming how businesses operate. From the moment a customer searches for storage units online to managing tenant access with a simple gate code, automation creates a seamless and efficient experience. At its core, storage automation integrates tools and systems that simplify daily operations. It includes solutions like:
Automation empowers storage operators to reduce manual work, ensure accurate operations, and prioritize what matters most—delivering value to customers. The self storage industry is evolving rapidly, and automation is no longer optional. Over 60% of self storage tenants prefer online sales and payment methods. Operators leveraging automated tools report up to 20% higher conversion rates and improved tenant retention.
By adopting automated systems, businesses can stay competitive, cater to modern customer expectations, and manage facilities with ease.
Before diving into how to automate your business, let’s explore why automation is beneficial and transformative for the self storage industry.
Now that we know what automation is, here’s why it’s become a game-changer for self-storage businesses of all sizes.
Automation is more than just a buzzword—it’s a way to elevate your self storage facilities and provide a truly exceptional experience for tenants while optimizing operations. Here’s how automation makes a difference:
72% of self-storage customers prefer using AI-driven chatbots for inquiries and assistance, highlighting the growing demand for automated customer service. Automation provides tenants with 24/7 self-service access through online portals, mobile apps, or kiosks. Customers can book units, make payments, and manage their accounts independently, ensuring a seamless and convenient rental process.
By automating manual workflows like unit allocation, billing, and tenant communication in storage facilities, operators can save time and reduce errors. With centralized cloud-based management, you can monitor all operations in real-time, enabling faster issue resolution. Implementing artificial intelligence (AI) solutions is expected to boost operational efficiency by 15-20% and reduce staff costs by up to 40%.
Automated facilities require fewer on-site staff and reduce manual errors in billing and reporting. These cost reductions, often up to 30%, allow operators to reinvest in growth or enhance services for tenants.
Automation software is designed to grow with your business, making it easy to manage multiple locations and expand operations without increasing administrative burdens. This ensures your facility remains efficient even as it scales.
Dynamic pricing models allow you to adjust rental rates based on demand and occupancy levels, maximizing profits. Additionally, the streamlined experience keeps tenants satisfied, improving retention and encouraging referrals. These benefits aren’t just theoretical—they’re the foundation of a smarter, more customer-focused self-storage business. Ready to reap these rewards? Next, we’ll explore how to choose the right automation software to make this vision a reality.
Learn more about self storage automation solutions that streamline operations and enhance customer experiences, helping facilities stay competitive in a rapidly evolving industry.
Self storage automation is transforming the way facilities operate, offering noticeable advantages over traditional approaches. To truly understand the shift, here’s a direct comparison that highlights differences in tenant convenience, management efficiency, and operational costs. This guide is designed to help you evaluate how automation could enhance your business.
| Feature | Traditional Self Storage | Automated Self Storage |
|---|---|---|
| Tenant Access | Restricted to staffed hours | 24/7 access through gate codes or mobile apps |
| Payment Methods | Manual payments made in person | Online payments with automated recurring options |
| Facility Management | Dependent on on-site staff | Remote control via cloud-based software |
| Security | Standard locks and keys | Advanced electronic locks and real-time monitoring |
| Tenant Onboarding | Paper forms and in-person setup | Digital agreements through self-service kiosks |
| Cost Efficiency | Higher overhead costs | Lower costs driven by automation |
Automation is no longer just a luxury for self storage operators; it’s quickly becoming a necessity. With technology evolving at a rapid pace, automated self storage systems provide tools to simplify operations, enhance the tenant experience, and drive profitability.
These benefits wouldn’t be possible without the innovative tools that make automation tick. Let’s explore the key features driving this transformation.
Managing a storage facility used to mean being tied to a desk or constantly on-site. Not anymore. Cloud-based management software allows self storage operators to monitor occupancy, track unit availability, and process payments from anywhere in real time.
Pair this with software-based access control, and you can give tenants seamless entry via mobile apps or unique codes, eliminating manual gate or unit management.
Today’s customers expect flexibility and ease, and self-service options deliver just that. Online booking and payment portals allow tenants to browse available units, make reservations, and pay their bills at any time, whether they’re on a laptop or a mobile phone.
For walk-in tenants, a self service kiosk is a game-changer, providing 24/7 access to tools like contract signing and unit access without the need for on-site staff. Many customers prefer using a self storage kiosk for transactions, opting for the convenience of self-service over face-to-face interactions.
The shift away from physical paperwork is another significant win. Digital rental agreements not only streamline the onboarding process but also reduce clutter, making operations more efficient for everyone involved.
Keeping tenants informed is crucial, and automation makes this easier than ever. Imagine never having to manually send payment reminders, late notices, or access codes again. With automated email and SMS alerts, you can ensure tenants are always up to date, whether it’s about upcoming payments or operational updates.
This level of real-time communication doesn’t just make life easier for operators—it builds trust and reliability with tenants.
Understanding how your facility is performing is key to growth, and auto-generated data reports excel at turning raw data into actionable insights. With a variable rate management tool, you can automatically adjust rates based on occupancy levels, demand, or unit size, maximizing revenue effortlessly.
Facilities using dynamic pricing powered by AI report up to 10% revenue growth due to more precise demand forecasting.
Meanwhile, real-time analytics dashboards provide an overview of occupancy trends, customer preferences, and payment behaviors. Armed with this knowledge, operators can make informed decisions about marketing, pricing, and operations.
Automation also enhances security. With video surveillance systems that can be accessed remotely, operators can keep an eye on their facilities even when they’re off-site. Motion sensors and automatic locks take things further, alerting operators to unauthorized activity or locking out delinquent tenants until payments are cleared.
These tools don’t just protect your facility—they show tenants that their belongings are safe and secure, boosting customer confidence.
By combining these features, automated self storage systems provide a foundation for modern, scalable operations. They reduce the workload for operators, streamline processes, and create a better overall experience for tenants.
Now that we’ve seen the tools in action, let’s get practical. Here’s how to implement automation step by step, tailored for 2025 and beyond.
Let’s dive into the details.
Before jumping into automation, assess your business processes and identify areas where automation can make the most impact. This groundwork ensures that every investment aligns with your goals.
Begin by reviewing manual workflows such as customer onboarding, billing, and unit allocation. Are these processes time-consuming or prone to errors? Also, assess inefficiencies in areas like customer support, marketing, and facility management. Tools like Storeganise’s management softwarecan streamline these operations, reducing administrative burdens. You can also use tools like Smartsheet to create and manage operational audit checklists.
Clear objectives help you measure success. Ask yourself:
A robust digital presence is essential in today’s tech-savvy market. It’s no longer optional—it’s the expectation.
Invest in a mobile-responsive website where potential tenants can browse unit availability, compare pricing, and make reservations. Websites powered by Storeganise come pre-optimized for self-storage operators, offering seamless integration with booking and payment systems.
Self-service tools enable customers to sign contracts, upload ID verification, and manage their accounts without assistance. This convenience builds trust and loyalty. Storeganise’s digital portals offer these features while keeping your branding intact.
Install self-service kiosks at your facility to assist walk-in customers with booking, payments, and access. Combine these with mobile apps like Swiftlane for mobile-based access codes and real-time updates.
Learn more about Storeganise’s digital self-service features here.
Access control is vital for security and tenant convenience. Automation tools can ensure only authorized users enter your facility, with minimal manual intervention.
Implement keyless entry systems that provide tenants with PINs or app-generated access codes. These systems eliminate the need for physical keys and reduce the chance of lost access. Solutions like Salto KS or Brivo provide secure and efficient access control.
With solutions like Storeganise, gate and unit access can be automatically granted upon payment confirmation. If a tenant misses a payment, their access is restricted until the issue is resolved.
Automate notifications to tenants regarding gate codes, account status, or renewals through tools like Twilio SMS API. Real-time communication reduces confusion and improves transparency.
Learn more about integrating access control solutions from Storeganise’s smart systems.
Manual billing processes are not only cumbersome but also prone to errors. Automation can simplify these tasks and improve cash flow.
Use trusted payment gateways like Stripe or PayPal to offer tenants flexible payment options. Storeganise integrates seamlessly with these platforms, enabling tenants to set up autopay, reducing late payments.
Set up automated systems to send reminders for upcoming payments and overdue notices with tools like Zoho Invoice. Late fees can be applied automatically, and invoices updated without requiring manual input.
Automation isn’t just for customer-facing processes—it can also transform how you manage your facility.
Automatically assign units based on size preferences, ensuring optimal utilization. Storeganise’s dynamic allocation features take the guesswork out of managing unit availability.
Facility maps and IoT sensors like those from Bosch IoT can monitor unit conditions, flagging maintenance needs like door repairs or HVAC checks. These proactive measures minimize downtime and tenant inconvenience.
Adjust rental rates in real-time for self-storage units based on occupancy trends and demand. Variable pricing ensures you maximize revenue without deterring potential tenants.
Learn how IoT can enhance facility management with resources from IoT for All.
Automated security systems protect your facility and reassure tenants that their belongings are safe.
Use remote-access cameras to monitor your property from anywhere. These systems can also provide evidence in case of disputes or incidents. For scalable security solutions, consider Rhombus Systems.
Motion sensors can trigger alerts for unauthorized access, allowing you to respond promptly to potential threats.
Pair surveillance with analytics platforms like Verkada to detect unusual patterns and reduce risks proactively.
Marketing can be a time-consuming process, but automation tools can handle much of the heavy lifting.
Schedule PPC campaigns using tools like Google Ads Automation or Hootsuite to target specific demographics. Use retargeting to keep potential tenants engaged and convert them into paying customers.
Automate welcome emails, promotional offers, and reminders with platforms like Mailchimp or HubSpot to build strong relationships with tenants. Segment your email lists for personalized messaging based on rental history.
Partner with marketplaces like SpareFoot to increase visibility and attract more leads. Check out Google Ads' automation tools for better ad management.
Automation isn't just about doing things faster—it's about doing them smarter. Analytics provide insights to guide strategic decisions.
Monitor key metrics like occupancy rates, revenue trends, and tenant behavior. Storeganise's reporting tools present actionable data in an easy-to-understand format.
Use historical data to forecast revenue and demand fluctuations. Predictive tools help optimize pricing, staffing, and marketing efforts.
Automation tools are powerful, but they need knowledgeable users to maximize their potential.
Provide training on how to use software and hardware effectively. Empower your team to focus on high-value tasks, such as tenant engagement.
Automation reduces the need for repetitive tasks, allowing employees to take on more strategic roles. This shift can improve job satisfaction and operational efficiency.
Don't try to automate everything at once. Start small, gather feedback, and refine your systems before scaling.
Implement one feature, such as online payments, in a single facility.
Monitor how staff and tenants adapt to new tools. Use their insights to improve workflows.
Once successful, roll out automation across multiple locations and add advanced features like chatbots or IoT systems. For guidance on scaling, consult Storeganise's customer success team here.
By following these steps, you can transform your self storage facility into a forward-thinking, efficient, and customer-focused operation. Automation is more than a trend—it's your gateway to sustainable growth and long-term success.
Automation can revolutionize the self storage industry, but like any business decision, it comes with its own set of advantages and challenges. Here's a closer look at the pros and cons to help you make a balanced decision.
| Pros | Cons |
|---|---|
| Low operational costs | Initial Investment Costs |
| Enhanced customer experience | Learning Curve for Staff and Tenants |
| Improved efficiency | Dependence on Technology |
| Scalability and Flexibility | Limited Personal Interactions |
| Competitive Advantage | System Failures |
By automating processes like billing, gate access, and tenant communication, you can reduce the need for on-site staff. This translates to significant cost savings that can be reinvested in growth.
Automation tools provide tenants with 24/7 access to manage their rentals through online portals, mobile apps, or kiosks. A seamless, self-service experience leads to greater tenant satisfaction and loyalty.
Manual tasks are time-consuming and prone to errors. Automation ensures accuracy and speeds up processes, allowing operators to focus on strategic growth rather than administrative burdens.
Automated systems make it easy to manage multiple locations or scale operations without additional resources. As your facility grows, the software can adapt to your changing needs.
Adopting automation positions your facility as a modern, forward-thinking business. This appeals to tech-savvy tenants and gives you an edge over competitors relying on outdated systems.
While automation offers significant advantages, it's essential to weigh the potential challenges to make an informed decision.
Setting up automation systems, from software to hardware like kiosks or smart locks, requires an upfront financial commitment. However, the long-term savings and efficiency often outweigh these costs.
Implementing new technology can be challenging for staff and tenants unfamiliar with automated systems. Clear communication and training are essential to ensure a smooth transition.
Automation systems rely heavily on reliable internet and power. Any downtime could disrupt operations, highlighting the need for robust infrastructure and backup plans.
While automation enhances convenience, some tenants may still value personal interaction. Offering hybrid solutions, like live chat or occasional on-site support, can address this concern.
Technical problems like software glitches or power outages can disrupt operations and affect tenant experiences. Having reliable backup systems and contingency plans in place ensures these issues are resolved quickly and efficiently.
Automation brings undeniable benefits, but it's important to approach it strategically. By understanding these pros and cons, you can plan your implementation to maximize rewards while addressing potential challenges.
Once you've decided to automate, selecting the right software is the next critical step. Choosing the right automation software is a pivotal step in transforming your self storage business. The right automation solution should align with your goals, simplify operations, and enhance the tenant experience. Here's what to look for when selecting the best fit for your facility:
Your software should offer essential tools that address operational bottlenecks. Look for:
Intuitive design isn't just for tenants—it's for operators too. A user-friendly interface ensures your team can navigate the software with ease. Choose a platform with mobile accessibility, allowing both you and your tenants to manage accounts and operations from anywhere. Storeganise excels here, providing a sleek, intuitive dashboard that streamlines management tasks.
Data protection is non-negotiable. The software must comply with regulations like GDPR or PCI standards to safeguard sensitive tenant and business information. Features like real-time monitoring and secure data storage add an extra layer of trust.
A strong support team is as valuable as the software itself. Look for providers that offer ongoing training, onboarding assistance, and dedicated support. Customization is also key—your software should adapt to your business needs, not the other way around.
Evaluate whether a subscription-based or one-time payment model fits your budget. Many operators find that automation pays for itself by improving efficiency and increasing revenue. Storeganise offers flexible pricing plans tailored to self storage businesses, ensuring you see value from day one.
Selecting the right software doesn't have to be overwhelming. Start by identifying your facility's specific needs and prioritizing features that align with your goals. Tools like Storeganise offer all-in-one solutions designed to help self storage businesses grow smarter, not harder.
Automation isn't just the future of self storage—it's the key to unlocking unparalleled efficiency, tenant satisfaction, and business growth. By embracing innovative tools and technologies, operators can streamline operations, elevate the customer experience, and position themselves as leaders in an increasingly competitive industry.
The journey to automation begins with understanding your business needs and choosing solutions that align with your goals. With platforms like Storeganise, the transition becomes not only manageable but transformative.
The question isn't whether to automate—it's how soon you'll start reaping the rewards of a smarter, more scalable self storage business. The future is automated. Will you be part of it?
Automation involves adopting tools like cloud-based software, digital payment systems, and smart access control. Start by identifying inefficiencies and implementing systems like Storeganise for streamlined operations and enhanced tenant convenience.
Prices typically range from $100 to $1,000 per month, depending on features and facility size. Platforms like Storeganise offer flexible pricing plans tailored to your needs.
Self storage technology Self storage technology includes tools like cloud management software, smart locks, self-service kiosks, and IoT sensors that improve efficiency, security, and tenant experiences.
The average ROI ranges from 8% to 12% annually, though automated facilities often see higher returns due to reduced costs and improved tenant retention.
The best technology depends on your facility’s needs, but cloud-based platforms like Storeganise offer comprehensive solutions for access control, payment automation, and data analytics.

Jack Colemanzo is the Head of Sales at Storeganise, based in Barcelona. With a strong background in the technology industry, spanning software development, sales management, and team leadership, Jack is a catalyst for growth and a builder of positive team culture.
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